🌿 166 formulas · 8 product families · for your skin type

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Formulate your own clean makeup, hair color & beauty — searchable by product, by skin type and by format. Real ingredients you mix at home.

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166 formulas

🧴Foundation

Dark Cream Foundation

Deep-tone hydrating foundation with buildable coverage.

Cream emulsionView →
💄Foundation

Dark Solid Foundation

Deep-tone solid foundation, portable and practical.

Solid balmView →
🧴Foundation

Light Cream Foundation

Hydrating cream foundation with buildable, modulable coverage.

Cream emulsionView →
💄Foundation

Light Solid Foundation

Portable, travel-friendly solid foundation with medium-to-high coverage.

Solid balmView →
🧴Foundation

Medium Cream Foundation

Hydrating medium-coverage foundation for warm undertones.

Cream emulsionView →
💄Foundation

Medium Solid Foundation

Vegan solid foundation (carnauba wax) with a natural medium coverage.

Solid balmView →
🤎Grays

Anti-Orange Neutral Brown

Balanced neutral brown with no orange, and cool-natural gray coverage.

Henna + indigo + amla blendView →
🤎Grays

Balanced Medium Brown Gray Cover

Even medium brown with slight warmth and full gray coverage.

Henna + indigo blendView →
🤍Grays

Controlled Cool Brown (No Green)

Subtle cool ash brown with grays covered and no green shift.

Henna + indigo + cassia blendView →
🫧Grays

Gray Root Touch-Up

Covered roots that match the rest of the hair, with an invisible transition.

Root touch-upView →
🌵Grays

Intense Dark Brown Gray Cover

Intense, even dark brown with full gray coverage.

Henna + indigo blendView →
🖌️Grays

Isolated Grays (Streaks)

Gray streaks blended naturally into your base, with the rest of the hair untouched.

Spot coverageView →
🤍Cream

Baking-Soda-Free Cream with Non-Nano Zinc Oxide

Ultra-gentle, baking-soda-free formula that neutralizes odor without altering skin pH.

CreamSensitiveView →
🥥Cream

Coconut & Shea Deodorant Cream

Neutralizes odor while nourishing the skin with shea and coconut.

CreamNormal · AllView →
🖤Cream

Detox Cream with White Clay & Activated Charcoal

Purifying and balancing — draws out impurities as you transition off conventional deodorants.

CreamOily · NormalView →
🌼Cream

Fresh Geranium-Lime Cream

Light, floral and energizing with fast absorption.

CreamNormal · AllView →
🌿Cream

Herbal Antibacterial Cream with Tea Tree & Rosemary

Potent, fresh and herbal — excellent for warm climates.

CreamOily · NormalView →
🍏Spray

Alcohol-Free Spray with Apple Cider Vinegar & Aloe Vera

Gentle, balancing and very effective — ideal for transitioning to natural.

SpraySensitive · AllView →
🧼Shampoo Bars

Base Solid Shampoo Bar (With Sulfates)

Balanced blend of solid and liquid surfactants for gentle yet effective cleansing

Shampoo barView →
🌿Shampoo Bars

Herbal Sulfate-Free Solid Shampoo Bar

Sulfate-free, mild cleansing suited to sensitive or dry scalps and frequent washing

Sulfate-free shampoo barDry · SensitiveView →
🌱Conditioner Bars

BTMS-Free Solid Conditioner Bar

Uses Olivem 1000, soy lecithin and lauryl glucoside instead of BTMS for a more biodegradable, plant-based emulsifier system

Conditioner bar (BTMS-free)All · DryView →
💆Conditioner Bars

Solid Conditioner Bar (BTMS, Version 1)

BTMS-25 is a cationic conditioning agent that clings to negatively charged hair fibers, adding slip, shine and detangling

Conditioner barAll · DryView →
✨Conditioner Bars

Solid Conditioner Bar (BTMS, Version 2 with Phytokeratin)

Higher BTMS load for intense conditioning, slip and detangling

Conditioner barDry · NormalView →
🤎Body Bars

Anti-Stretch-Mark Solid Body Butter Bar

Deeply emollient anhydrous butter bar that melts on skin contact

Solid body butter / lotion barDry · AllView →
🧴Sunscreen

Lightweight Body Lotion with Zinc

Adds a complementary layer of physical protection for the body.

LotionAll · Combination · OilyView →
☀️Sunscreen

Natural Zinc Oxide Face Cream

Mineral zinc oxide sits on the skin's surface to physically reflect UV light.

CreamNormal · DryView →
🖍️Sunscreen

Solid Zinc Stick for Targeted Spots

Opaque, visible protective layer for high-exposure spots: nose, cheekbones, ears, lips, scars and moles.

StickView →
💦After-Sun

Calming After-Sun Spray

Aloe vera and calendula soothe and help regenerate skin after sun exposure.

SprayAll · SensitiveView →
💋Lip & Kids

Nourishing Lip Balm with Zinc

Cocoa butter, coconut and almond oils deeply nourish delicate lip skin.

BalmView →
🌸Solid Perfumes

Solid Perfume Base

A portable, alcohol-free perfume you can carry anywhere.

SolidView →
🍊Eau de Parfum

Eau de Cologne

A lighter, fresher concentration than the liquid perfume, with more water and less alcohol.

SprayView →
🌺Eau de Parfum

Liquid Perfume (Alcohol-Based)

A long-lasting spray perfume made entirely with natural aromatics.

SprayView →
🏠Body Mists

Home & Room Spray

A natural air freshener that swaps synthetic room sprays for real essential oils.

SprayView →
🔥Body Mists

Oil Burner Blend

A concentrated blend that diffuses aroma through gentle heat.

OilView →
🎵Perfume Theory

Fragrance Notes: Top, Heart & Base

Top notes: the aromas you perceive immediately when you smell the fragrance, forming its first impression.

GuideView →
🕯️Aromatherapy

Aromatic Scented Candle

The GV-503 fixative locks in the perfume so the scent is more intense and longer-lasting, and lets you add up to 10% fragrance.

Container / scented candleView →
🕯️Aromatherapy

Scented Wax Melts for Burner

GV-23 can absorb up to 10% essence without needing to sit in a container — the best wax for perfumed wax figures/melts.

Wax melt / burner figureView →
💆Massage Candles

Massage Candle

The wax must be natural with a low melt point so the melted wax is skin-safe.

Massage candleAll · DryView →
🐝Beeswax

Natural Beeswax Candle

Any natural wax works; virgin beeswax is recommended for the best natural candles.

Pillar / moldedView →
🕯️Soy & Coconut

Glass Container Candle

GV-35 is made for glass/container candles and gives the best results in a warm glass and draft-free room.

Container candleView →
🕯️Decorative

3D Figure Candles

High-quality wax that avoids bubbles and white spots for crisp detail.

Molded figure candleView →